Citation Building

Citations are defined as “mentions” of your business name and address on other webpages, even if there is no link to your website. An example of a citation might be an online yellow pages directory where your business is listed, but not linked to. It can also be a local chamber of commerce, or a local business association where your business information can be found, even if they are not linking at all to your website . Web Reference is also another term for citation.

Citations are a key component of the ranking algorithms of Google, Yahoo & Bing. In most cases if you business has a large number of citations you will probably rank higher than your competition with fewer citations.

Citations from well-established and well-indexed portals (like YP.com for example) help increase the validity that the search engines have about your business’s contact information and categorization.

Citations insures that your business is part of a your community. It’s hard for someone to pretend they are a member of the chamber of commerce or other business affiliations, or have articles in a local online newspaper or local blog. Citations along with links from these kinds of local websites and directories can dramatically improve your Local search engine rankings.

Google + Local has the most citations associated with your business, although not complete.

Here is a list of some of the type of citation building outlets.

Google Maps
Yelp
Yellowpages
Facebook
Foursquare
Factual
MerchantCircle
CitySquare
MojoPages
Chamber of Commerce
EZLocal
JudysBook
Manta
Kudzu
MagicYellow
Cylex-USA.com
Tupalo
TopRatedLocal
Hoodoko
Hotfrog
Elocal
BizRating
CityFos
MyHuckleberry
Local469
Wherezit
Yalwa
Express Business Directory
USCity
PinBud
GetFave
EnrollBusiness
eBusinessPages
YelloYello
HubBiz
Lacartes
GetFreeListing
ZoomLocalSearch
SpeedyLocal
Tuugo.us
AddYou.org
BizSheet
Storeboard
Cataloxy