Google My Business
Have you tried searching for a local business on Google recently? With the introduction of Google My Business (GMB), the way your customers search is now a lot more interactive.
Why is Local Search a worthwhile opportunity? Besides putting another nail in the coffin of 20th century phone books, Google My Business is a great opportunity for today’s small business to get ahead of other businesses who’ve dominated the “organic” results for a long time. Gone are the days of having to read through 10 search results. Now, with GMB and other location based services, you can see a businesses logo, read customer reviews, get a direct link to their map, and even get website previews.
If you want to take advantage of this opportunity, contact Get Found In Town. We have helped hundreds of businesses across America optimize their GMB listing for maximum results. As part of your overall Internet Marketing strategy, we also utilize and ensure your Bing Local and Yahoo Local listings are also up to date and relevant.
Google My Business Optimization is a critical part of branding in today's online economy. These days, it pays to get social. Use our convenient contact form to learn more about the Local Search Optimization service from Get Found In Town.
Facebook Business Page
Why is it important for your local business to be on Facebook?
Having a Facebook page for your business is essential to your business’s growth online. Facebook is the biggest company to hit the internet since Google. The impact Facebook has already had in its short life has led many to believe that it will be a leading force for commerce online.
Wait…isn’t Facebook supposed to be the place you just post pictures and read news about your friends? That is a misconception which can leave you behind your competition. In fact, many Fortune 500 companies are capitalizing on social media sites like Facebook and Twitter to connect with customers, offer incentives, and above all else grow their business.
The Facebook Business Page Management service offered by Get Found In Town will build your brand and give you the opportunity to:
- Extend your reach into the local marketplace
- Advertise for FREE new product & services benefits
- Find loyal customers who will promote you to their friends
- Manage your businesses’ reputation
- Offer promotional discounts, contests & rewards
We will not only set up your Facebook business page, we’ll also help maintain it and integrate it into your existing website.
Did you know? More people are on Facebook (over 500 million) than there are people in the United States. It’s safe to say that many of your customers are spending a lot of time on Facebook. If you want to bring your business to where your customers are, contact Get Found In Town today.
Social media marketing is the wave of the future in the 21st century. With more and more people watching less and less television, and therefore also fewer and fewer ads, advertisers have to reach people in some other way. Online is the answer. Aside from the fact that more people see the ads, the No. 1 reason to advertise your business on Instagram is that it is far more cost-effective than other methods.
For example, a 30-second ad that aired during the 2018 Super Bowl cost $5 million. The cost per mille of an Instagram Business ad is $5. That's $5,000 per million views of the ad. The 2018 Super Bowl drew 104.3 million viewers. That means that an Instagram Business ad that was seen by 104.3 million people would cost only $521,500. Isn't it nice to reach as many people as the Super Bowl at only 10 percent of the cost?
The Geometric Rise of Instagram
From September 2017 until June 2018, Instagram grew by 200 million users. The vast majority of those new users were from the under 30 demographic. In internet marketing, the under 30 demographic is one of the most important. They become long-term, and in many cases lifelong, customers, and businesses consider them to be supremely desirable as customers.
Any Business, Any Size
Instagram is also just the right venue for a business of any size to thrive. Instagram is an extension of Facebook, and with a combined 2.7 billion users, they provide an almost limitless milieu for reaching customers. A multipronged approach is best when it comes to social media marketing. Businesses should study the core demographics who use each social medium and then then tailor their efforts to those separate demographics.
Mobility, Mobility, Mobility
Internet marketing is all about apps. Sure, there are still people who use computers, both desktop and laptop, but almost everyone has a mobile phone too. They aren't looking at their desktops on the train. They aren't even looking at their laptops. Their eyes are glued to their phones. You have to enter that world and communicate with your future prospects and customers on their level.
The Final Word
Some companies are actually pushing back against these paradigm changes. Seeing the bottom drop out of the Facebook ad campaigns has jaded them. Fortunately, the data show that the opposite is true of Instagram advertising. Get involved today!
LinkedIn is the world’s largest and most active professional networking platform, with over 13 million companies vying for the attention of more than half a billion users. As such, your LinkedIn Company Page represents a huge opportunity to establish your brand as an industry thought leader and attract top talent.
Linkedin offers many advantages and alternatives to other social media sites that can help you reach a higher income demographic and create better business to business relationships.
Linkedin Business Pages will help bridge the gap between customer and business peers and allow you to reach clients that may not be interacting on Facebook, Instagram or Snapchat.
Blogging and Copywriting
Get Found In Town provides professional copy writing and content creation services.
Any business worth its salt understands the importance of incorporating copywriting and blogging into their operations. Revered as valuable internet marketing tools, blogging and copywriting are the pillars of digital success. In addition to enhancing web performance, these tactics help you eclipse the competition, increase exposure, and improve search engine optimization. However, these efforts are rendered useless without the necessary knowledge. It’s for this reason why many companies opt for professional copywriters and bloggers.
These specialists are well read in their trade and boast keen insight. At Get Found In Town, we offer a selection of top-tier copywriters and bloggers who effortlessly assist with your content creation needs. If you’re looking for streamlined affairs with unmatched expertise to boot, look no further than our experts. With their patience and understanding, your search engine optimization strategies, product promotion schemes, and web traffic improve.
When working with a copywriter or blogger, your business goals will remain at the forefront. In other words, the work they do will be in service of your desires. Above all else, they aim to target your intended audience. They do so by devising custom content that speaks to the brilliance of your product or service. You’ll find great comfort in knowing that your brand is being promoted the way you want by an expert with tremendous know-how.
Unfortunately, many companies don’t employ copywriting or blogging. As staples of both SEO and internet marketing, copywriting and blogging help revive otherwise stagnant brands. Businesses that routinely put out fresh and captivating content remain relevant and are generally more well-known. Moreover, it makes you look competent and knowledgeable about your field.
When promoting a new product or service, blogging and copywriting are exceptionally useful. If you make it a point to update your website, clients are more likely to consult your site for new information. As a result, you garner more sales, and your customers stay in the know about ongoing developments.
Whether you’re looking to better your SEO or pursue a different approach to consumer engagement, blogging and copywriting are viable solutions. With assistance from Get Found In Town, we’ll match you with a qualified specialist. Don’t allow your brand to fall by the wayside. By putting in the required time and effort, you’ll propel your company to unparalleled heights. Contact us today to breathe new life into your company
Email Marketing by Get Found In Town
Touted as an exceedingly profitable advertising tactic, email marketing is a promotional method that consists of just that: marketing via email. Used primarily to turn visitors into customers, this form of digital marketing targets specific audiences by studying their habits, behaviors, and preferences.
As digital marketing continues to take the industry by storm, marketers are unearthing the efficacy of email marketing. This savvy strategy puts a premium on personalization and, in turn, makes clients feel valued and heard. When clients feel special, they’re more inclined to offer their business. Most notably, email marketing is a cost-effective alternative.
Though internet marketing is presumed to be costly, email marketing is an affordable and viable option to standard modes of advertising. With that said, businesses can drive sales and convert leads while staying on budget. No doubt a rosy prospect, email marketing is gaining substantial traction for being economical.
In short, email marketing campaigns enable you to address your desired demographic with ease. You can pinpoint certain sectors of the market using customized parameters that cater to your product or service. The more unique your campaign, the more memorable it will be. An email blast is one of the more popular approaches to internet marketing.
Regardless of the avenue you pursue, studies reveal that email marketing outperforms many other marketing techniques. In fact, companies that promote their product through email advertising are six times more likely to drive web traffic. What’s more, statistics show that more than four percent of visitors invest in a service following an email blast.
Numbers don’t lie, and email marketing has time and again proven its effectiveness. Unfortunately, many lack the know-how to kick-start these affairs. If you’re looking to bolster your business but are inept when it comes to email marketing, help us help you.
At Get Found In Town, we’ll help you reach digital success. With our industry experience and expertise, we craft email marketing campaigns with expert precision. After aligning interests with our clients, we develop custom solutions that allow brands to extend their reach. Contact us today for professional email marketing services that promise business growth and increased ROI.