It’s a common misconception that online marketing only benefits e-commerce and other online businesses. The truth, however, is that it’s equally beneficial for local businesses. Whether your small business operates online, locally or both, you should invest in digital marketing.
Establishing a strong online presence will attract more customers to your business. Statistics show that 53 percent of consumers for local businesses online at least once a month. Without an online presence, perhaps these consumers will choose a competitor instead of your business.
Maintaining an active online presence also builds trust and confidence in your business’s target audience. Every time a customer leaves a positive review about your business, for instance, it sends a positive message to others. In fact, one study found that consumers spend 31 percent more money on businesses with excellent reviews.
The good news is that you don’t have to build a website and market your small business online yourself. Get Found In Town is a leading digital marketing, seo and web design company. They’ll work with you to help your business achieve a stronger online presence — and that means more customers and sales.